Heir loss ad ribs receding Royal

A CHEEKY T-shirt that shows Prince William in a spoof advert for hair loss treatment has become a massive hit.

Aussies are snapping up the £20 top with Wills by the slogan: "Advanced Heir. Yeah! Yeah!"

The wording is a play on Advanced Hair Studio adverts, which show balding cricket aces - including Shane Warne, 40 - and the line: "Advanced Hair. Yeah! Yeah!"

Wills, 27, was a big hit on his recent trip to Australia, when fans noted his hair was thinning.

Oz-based Brit Adam de la Mare, 45, who designed the T-shirt, said: "It's just a bit of fun.

"I don't think he'll take offence. The Prince could use some of its help."